Users will soon have a updated setting that permits them to lessen the quantity of artificial intelligence-produced videos appearing in their timelines. This initiative comes as the service revealed that it presently contains over 1 billion AI videos.
Testing and Rollout
The new functionality is being tested over the coming weeks before a global release. This development coincides with a surge in content created by AI, fueled by recent AI video creators.
The Broader AI Trend
Recent reports that almost a tenth of the quickest rising channels on another major platform exclusively feature AI-generated videos. A considerable share of this material is deemed “AI slop”, a phrase for inferior, mass-produced content that is typically absurd or dreamlike.
“We know from our community that a lot of users enjoy content made with AI tools, from computer-generated images to informative clips, and we intend to offer the community the ability to see more or less of that, according to their own likes,” stated a spokesperson.
AI on the Platform
The service announced that there are currently over a billion videos on its service identified as made with AI. In total, in excess of 100 million videos are added to the app each day, making AI content a limited portion of its overall inventory.
User Control Features
Members will be able to reduce or increase the amount of artificial media they watch by using the content preference setting in the application and picking the AI content topic. Further subjects that can already be adjusted under the filter include news, clothing, aesthetics, and dance.
Platform Guidelines
TikTok’s policies require creators to label convincing artificially created content, and it prohibits harmful fake videos of public figures or crisis events. Any authentic-looking artificial content that is unmarked can be removed under its user guidelines.
In addition, the platform will now attach an AI-generated watermark to content produced via its own AI tools, or detected by an cross-platform project for recognizing content made by AI. This action is aimed to deter users from trying to evade the labeling process.
Educational Initiatives
The platform is additionally launching a $2 million educational fund for professionals and groups to create learning resources about responsible artificial intelligence. This program will assist educational bodies focused on teaching coding and technology.
Moderation Strategy
TikTok has justified its safety measures, during discussion over intentions to lay off numerous content moderators in the UK. It is planning to eliminate a significant number of roles in its content moderation team in its British office, with trade unions and internet security professionals voicing alarm that people are being substituted by AI moderation.
A trust and safety lead clarified that human moderation would still have a role, but automated tools can safeguard staff by removing the most distressing content prior to it gets reviewed by people. TikTok reported a significant reduction in explicit and harmful content reviewed by content reviewers over the past year due to the use of its automated systems.
It is vital to balance people and machines to ensure user safety,” she said. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to limit contact with dangerous material as quickly as possible, which is the area in which a significant AI assistance is making a difference work at speed.”
